Thursday, 22 February 2018

Our latest blog posts

Adapt your digital communications to the 4 customer profiles

According to Accenture, consumers fall into one of four categories, in terms of their speed in adapting to the digital world. You have to be able to reach all of them. If not, a competitor will beat you to it. By switching to digital communications, here is how you can meet the needs of each type of customer.

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3 ways to convince your company to automate its accounts receivable

Automating the accounts receivable processes within a company is becoming inevitable. Save time, money and energy: you know all the benefits of process automation for your work. But how can you convince your boss this step is also beneficial for his business? Here are 3 reasons to support your approach and convince your superior!
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Digitizing your Customer Engagement

Customer experience is going through a transformation. Whether it’s purchasing online, looking for information or contacting customer service, customers want better service. They also expect the option of a digital experience and if they don’t receive it, they will simply go elsewhere. Discover how you could provide a better digital customer experience !
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Make your transactional communications even more powerful

With the huge number of business and consumer emails sent every day, promotional emails must stand out in terms of their creativity. Yet it’s a bit different for transactional communications. They have the significant advantage of already attracting the recipient’s attention. But that’s not a reason to neglect transactional emails. On the contrary, it’s a great opportunity to build a strong relationship with your customers.
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Optimizing your proof of delivery processes when you aren’t a digital company

At Objectif Lune we love to witness the digital transformation of our customers. One of our favourites is this company specializing in the manufacturing tiles and ceramics. Here is how the company has improved its purchase orders and proof of deliveries by digitizing them
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